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IS THAT PAGE GIVING ITS 100% BEST TO GET THE YES?

The Ultimate Web Copy Audit

(AKA the fastest path towards a much stronger and conversion-focused version of your web and landing pages)

Because any page can look perfectly professional...
and still drive customers away like nobody's business

But it is YOUR BUSINESS – and your copy should reflect that.

The problem is…

Some glaring signals can be invisible to the non-copywriter’s eye. Things like…

  • Copy that sounds ideal, but actually repels your ideal prospects…
  • Prominent Red flags that shouldn’t be anywhere on the page
  • Golden messages buried deep on a section no one’s reading…
  • CTA buttons that are optimized for neglect, not action (“learn more”, “subscribe”, and more…)
  • Copy that brutally (but unintentionally) makes your solution sound bland and unappealing

As it happens, I’m a special type of copywriter. And my eyes are wide open 👀

WHO AM I?

Hi, I'm Laila👋I'm a Conversion Copywriter.

And I'm tired of seeing copy doing the opposite of what it should.

Hi, I’m Laila! 👋

My web copywriting process is based on a scientific approach which relies on the best of consumer decision-making, user experience, and persuasive frameworks to drive your copy from top to bottom. 

I’m trained by the team at Copyhackers, which includes the very founder of Conversion Copywriting herself, Joanna Wiebe.

My goal is that you your pages are 100% customer-centric and as conversion-focused as they can be – while still sounding just like your brand.

WHAT’S INSIDE

Deep-dives. Actionable tips. Examples. Red-flag detection. Opportunities. Next steps. And soooo much more.

Over-the-shoulder deep-dives

You’ll get a complete 45-60 minute Loom recording of up to 3 website pages. All edited for effortless watching and neatly broken down into chapters for digestible conversion-focused nuggets. I’ll be scouring those pages for red flags and conversion opportunities, from headlines down to every last button.

In-depth hypotheses and actionable suggestions

Every winning website change starts with powerful analysis — followed by equally powerful hypotheses. So we can understand what’s working. What isn’t.  And the next steps to fix it. 

Armed with the knowledge about your specific audience and website goals, I’ll  craft hypotheses to pin down effective, quick-to-implement changes. So that  can apply my suggestions as soon as you close the Loom.

Winning copy samples, examples, and tips galore

There’s a website out there applying the exact winning techniques you need. I’ll look for it. I’ll find it. And I’ll tell you exactly what makes it a “win” in the conversion copywriter’s book.

I’ll even use professional tools to edit your existing copy, so you can see exactly what any suggested changes might look like before you apply them.

What this audit is NOT...

  • This audit is NOT a web copy project. While I’ll use the same expertise and principles I rely on for any web copy project I take on, I won’t be writing/rewriting your copy for you. I will be giving you extremely actionable, easy-to-implement pointers you can use to improve your existing copy.

 

  • This audit is NOT a sales pitch. It’s a service. I might suggest potential next steps (which may include a full rewrite/optimization. After all, I want you as my client!) But I won’t hold back on valuable information just to sell you something down the road. I’ll make sure you get the value you’ve paid for.

HOW IT WORKS

Here's how to get your website copy gut-checked, pronto.

1
Book a chat

Before any audit, I make it a priority to chat with you about your current website woes and goals. I'll also ask about your current traffic and the visitors you'd like to attract to your website. It's a brief 30-45 minute laid-back chat, nothing fancy ☕.

2
Set your timer for 72 hours (or less)

Your audit includes analyses, a full video walkthrough, copy samples, and actionable tips. Those materials take a bit of time to put together, but rest assured your full package will be in your inbox by the time that timer sets off.

3
Got questions? Of course you'll get a Q&A session with that!

I won't just drop files on you and disappear. I want to make sure there are no doubts left over and that you can easily apply all of my suggestions. So, bring 'em over to our 30-minute Q&A session, and I'll make sure to answer as many Qs as I can.

PRICING

Two types of clients, two pricing points.

Already a client? You’ll get this audit for $750 if you want me to audit new pages.

The reason why you might’ve seen web copy audits range between $897 – $997+ is because these audits often include direct copy changes, wireframing, and competitor research. My audit does not include those.

So, if you’ve never worked with me before, you’ll get this audit for $250.

I understand that this is a fairly low price and choose to stick with this pricing for the time being. Because I want to be able to call more people “clients” in the future. Preferably, the right clients for me.

But in order to work with the right clients, I need to know if we have a fit. That’s all this audit is — a qualifier. A “fit check”, if you will. The only reason why it isn’t free is: I  care about generating leads and delivering value while still respecting my own time.

MONEY-BACK GUARANTEE

Love your audit. Or your money back.

If your web copy audit doesn’t match your expectations, all you have to do is tell me. I’ll refund you without any questions, if, ands, or buts.

I only want to get paid if you find value in what I do.

Whether you're a new or existing client, you'll get the full package.

New Clients

$250

  • A smooth intake process, so I can grab all the details I need to do my very best work.
  • A thorough 45-60 minute Loom recording of up to 3 primary pages.
  •  A detailed report in which I’ll go over the full rationale behind suggested changes.
  • 30 minute live Q&A for any questions you may have.
  • Money-back guarantee.
 
 
The button above will take you straight to the booking/payment page

Existing clients

$ 750

  • A smooth intake process, so I can grab all the details I need to do my very best work.
  • A thorough 45-60 minute Loom recording of up to 3 primary pages.
  •  A detailed report in which I’ll go over the full rationale behind suggested changes.
  • 30 minute live Q&A for any questions you may have.
  • Money-back guarantee.
 
 
The button above will take you straight to the booking/payment page

📢 EXTRA! Book a website copy project within 30 days of your audit, and I’ll knock the audit cost off the final pricing. 

😰 In a pinch? Need your copy to-do list fully completed (preferably by next Friday?)

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